Pacific Roots Cannabis Corp. (PACR) Corporate Media Kit

Genetics-Focused Approach Pac Roots Cannabis Corp. focuses on high-end, selectively bred genet- ics in order to maximize the quality of its products while maintaining high yields and profit margins. Through a strategic partnership with Phenome One, Pac Roots has access to some of the world’s best cannabis genetics, including live cultivars and innovative growing, breeding and cloning IP, from one of Canada’s largest library. The company’s 350+ licensed live cultivars and over 1,800 seed varieties were derived through a meticulous gene selection pro- cess, through which as many as 600 individual plants may be grown to produce a single strain. Pac Roots is leveraging these genetics to: D Grow a variety of cannabis plants optimized for certain traits; an exam- ple of one such desired characteristic is an abundance of cannaflavin, a rare terpene with high anti-inflammatory properties. D Offer unique varieties focused on desired applications and featuring specific cannabinoid and terpene profiles. D Produce plants that are bred to thrive in a range of different grow- ing climates and conditions, including plants suited to grow in cold weather and varieties that are resilient to region-specific fungi.