Playgon Games Inc. (PLGNF)
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Playgon Strategy The COVID-19 pandemic has accelerated an existing shift from location-based casinos to online gambling. The growing trend is expected to continue, further fueled as players gain new access to betting through the proliferation of mobile devices. A younger, techsavvy consumer demographic is driving the global adoption of digital gaming. To meet this rapidly increasing demand, Playgon has launched a live-dealer streaming studio with 10 gaming tables. The company’s live platform has amassed multiple online casino operators through four aggregator clients in South Africa and Europe, while more commitments continue. Playgon intends a near-term expansion of the studio to 25 tables and is working to establish a U.S. strategy. Under a software-as-a-service (“SaaS”) agreement, the company will continue to expand licensing of its live dealer games to iGaming operators worldwide. As a business-to-business (“B2B”) software supplier, Playgon’s revenue model leverages existing relationships and its current customer base to drive expansion in a cost-efficient manner while avoiding player acquisition costs.
Games Portfolio Live Dealer Casino Playgon offers the first and only Live Dealer Casino streaming live from Las Vegas. The company brings cutting-edge functionality and handheld features to the next generation of mobile gaming enthusiasts who demand a world-class experience on all devices. The company’s Blackjack delivers the same look and feel of location-based casino tables coupled with features that provide players an engaging user experience. Playgon’s true-to-life Roulette offers players a clear and uninterrupted view of the dealer, wheel, ball, bets, results, trends and statistics. Without ever losing focus of the game, players are able to strategize, place multiple bets, track results and review trends. Playgon’s traditional Baccarat and proprietary Tiger Bonus Baccarat™ provide a prominent product while adding elements that separate them from the pack without removing their authenticity. The games mix traditional game attributes that have resonated and captivated players for hundreds of years with advances in technology to create a truly unique experience.
eTable Games The company developed a user experience perfected for one-handed play to lead the rise of mobile-first gaming. This next evolution in gaming technology is a powerful strategy to attract and retain new players while ensuring existing customer loyalty to the company’s client operators. Playgon’s VEGAS LOUNGE™ combines an innovative array of games, technology and features that offer players an authentic experience and real Las Vegas casino fun every time, everywhere. Daily Fantasy Sports Playgon’s Daily Fantasy Sports (“DFS”), a subset of fantasy sport games, typically target a younger demographic. DFS provides iGaming operators a turnkey fantasy sports platform that can be easily integrated with existing operations and services, customized to match and enhance the operator’s brand and quickly go to market. The mobile, desktop-friendly platform is built for regulated market environments and allows operators to monetize users through a network of shared liquidity.
Market Considerations Sports betting sites/apps and online casinos are increasingly adding market share to traditional location-based casinos. This trend is expected to accelerate as millennials reach their peak earning years and Gen Z youth begin to complete their education and move into careers. These generations are comfortable with online recreation and technology such as digital wallets and gameplay that underpin Playgon Games. Described as “Netflix + Vegas, all in one,” Playgon is positioned in the online gambling market. The U.S. online gambling segment is on pace to reach $19.3 billion by 2025, according to JP Morgan, as the market continues to regulate and expand at a rapid pace. Further, according to Grand View Research, the global online gambling market is slated to reach $127.3 billion by 2027, with much of the growth expected from the U.S. and Asia. Europe, which is the world’s most mature gaming market, also expects continued growth at a rate of 20% to 25% year over year. The current global online Live Casino total addressable market (“TAM”) is estimated at about $6 billion annually, and revenue is forecast to eclipse to over $8 billion by 2023 and more than $13 billion by 2027.
Investor Overview DLeadership team combines decades of iGaming experience and successful prior exits DPlaygon’s business is global and backed by a mobile-first strategy and IP-protected proprietary software assets DProduct development is mobile focused to enhance player UI and UX, attracting the sought-after, high-value, returning player DProprietary technology is cloud-based, bult for robustness, scalability and speed with innovative portrait-mode UX that enables one-handed play DProtected positioning with high barriers to entry in a rapid-growth industry DOnline casinos and sports betting sites/apps are increasingly adding market share to traditional location-based casinos DOnline gambling market is forecast to grow at a 12.3% CAGR DGlobal online gambling market is projected to reach $127.3 billion by 2027, with consumers across the U.S. and Asia driving much of the growth DU.S. online gambling market is expected to grow to $19.3 billion by 2025
Leadership Team Darcy Krogh Chief Executive Officer Darcy Krogh is a veteran of the iGaming industry with over 20 years of experience and expertise across sales andmarketing, relationshipmanagement, corporate finance, M&A, and strategic corporate development. In 1999, he co-founded Chartwell Technology Inc., which pioneered the development of browser-based digital content for the iGaming sector. Once the company was sold to Amaya Gaming Group, Krogh served as VP Business Development with Amaya. In 2016, he started Playgon Games (formally Global Daily Fantasy Sports Inc.) and served as the company’s president and CEO. Steve Baker Chief Operating Officer Steve Baker is the former VP Operations for Shaw Communications, where he was directly involved in video streaming, home entertainment, new products, sales and M&A. He oversaw employee growth from 350 to 13,000 and revenue growth from $300 million to $2.8 billion. Baker has broad experience and a proven track record in the implementation of cost effective and efficient growth strategies transitioning businesses from development to operations.
Guido Ganschow President of Playgon Interactive Guido Ganschow has more than 12 years of experience in creating real-time Live Dealer technology and platforms and was the co-founder and creative director for a Macau-based casino consortium. Between 2008 and 2014, he successfully created and established Live Dealer platform businesses in Asia and Europe. During this time, Ganschow executed commercial partnerships, sales and integration of the Live Dealer solution with major global gaming brands, including Chartwell Technology and the gaming groups Ho and Amaya. Harry Nijjar Chief Financial Officer Harry Nijjar currently serves as a managing director with Malaspina Consultants Inc. and provides CFO and strategic financial advisory services to his clients across many industries. This experience has allowed him to help his clients successfully navigate the regulatory and financial environments within which they operate. Nijjar holds a CPA-CMA designation from the Chartered Professional Accountants of British Columbia.
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